Crisis management and business adaptation: mechanisms and structural change

Petkanić, Srđan and Kostić, Marina (2013) Crisis management and business adaptation: mechanisms and structural change. In: 3rd International Conference “Law, Economy and Management in Modern Ambience”, LEMiMA 2013, Belgrade, Serbia, 18-20. April 2013. Centar za edukaciju rukovodećih kadrova i konsalting (CERK), Novi Sad, Beograd, pp. 801-807. ISBN 978-86-87333-31-4

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Abstract

The is paper seeks to provide the explanation on basic types of business adaptation during the crisis using most valuable crisis management theories, mostly organizational theoretical apparatus. In particular, it looks at the mechanisms whereby organizations and companies are coordinated and shows how crises produce certain structural modifications, which have implication for business coordination. The intent is to provide scientific explanations for what is traditionally described as emergent phenomena. It argues that most of it has been called emergent business solution can be explained by: a) the heightened necessity for organizational coordination during crises; b) the conditions which make for changes in the communication patterns within emergency organizations and c) the consequences the changes in communication patterns have for organizational co-ordination.

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